Great to see you here

Ikram Faidzal

Throughout my career, I’ve hired, mentored, and coached many designers, helping them navigate promotions, land bigger roles, and negotiate salaries they didn’t think were possible. I’ve sat on both sides of the table, as the lead making hiring decisions, and as the coach helping others get there.

Now, I’m on a mission to reach 50 students and specifically help Mid-to-Lead designers grow beyond execution into strategic thinkers and confident storytellers.

UX and Product Design career clarity

Topic: Design career growth & Direction

Get clarity on where you are, where you want to go, and how to get there. We’ll reflect on your career path, explore possible directions (including IC vs leadership). You’ll walk away with better strategy, skill alignment insights, and practical next steps to grow or transition with confidence. Whether you’re aiming to work abroad or feel stuck figuring out your next move, this session is designed to equip you with the clarity, knowledge, and confidence to move forward. You can also ask the tough, lingering questions you’ve always wanted to ask your manager, but couldn’t.

Duration: 3 hour Format: Face to face Location: Klang valley

First come, first served basis

Session type package

Private session

RM380

From RM185

Per session

Total for 2 session, RM370.

Need more discount? Fill-in your detail, and I’ll contact you directly

You are my only student for the session. All my focus will be on your story, your path, and your goals.

What you’ll get

✓ 3+ hour total of coaching

✓ 2 separate sessions, different day

✓ Each session for 1 hour 30 minute

Potential topic

✓ Resume and Portfolio audit

✓ Salary negotiation: How to ask, anchor, and justify confidently

✓ Transitioning into UX: From graphic design, marketing, QA, or Eng

Much more

✓ Working abroad: What you need to know, prepare, and expect

✓ Stuck in mid-level?: How to break through to senior or lead roles

✓ From IC to Managerial: What changes, and what to prepare for

✓ Imposter syndrome: Why it shows up and what to do

✓ Should I specialise or stay generalist?: How to make that decision

✓ What hiring managers really want: Beyond just a portfolio

+ Ask me anything. I’ll share everything I know

2x Person in group

RM240

Pay RM220

Need more discount? Fill-in your detail, and I’ll contact you directly

You’ll be learning alongside two other designers in a guided, small-group session. A safe, open space to reflect, learn, and grow together.

What you’ll get

✓ 3+ hour total of coaching

✓ 1 session in total

Potential topic

✓ Everything in “Private” session

+ Ask me anything. I’ll share everything I know

May cohort ended

Private session

Friday, 2nd May at 830PM


3x Person in group

Sunday, 4th May at 300PM


Private session

Friday, 9th May at 830PM


Private session

Saturday, 10th May at 1030AM


Private session

Friday, 16th May at 830PM


Private session

Saturday, 17th May at 300PM


2x Person in group

Sunday, 18th May at 300PM


Private session

Friday, 23rd May at 830PM


2x Person in group

Saturday, 24th May at 300PM

Private session

Friday, 30th May at 300PM

Private session

Saturday, 31st May at 300PM


June cohort ended

Private session

Monday, 2nd June at 330PM


Private session

Thursday, 5th June at 300PM


Private session

Monday, 9th June at 800PM


Private session

Friday, 13th June at 330PM


Private session

Saturday, 14th June at 330PM


Private session

Sunday, 15th June at 300PM


2x Person in group

Thursday, 19th June at 300PM


Private session

Saturday, 21st June at 330PM


2x Person in group

Sunday, 22nd June at 300PM

Private session

Thursday, 26th June at 800PM

Private session

Saturday, 28th June at 300PM


July cohort ended

Private session

Friday, 4th July at 330PM


Private session

Saturday, 5th July at 330PM


Private session

Saturday, 12th July at 300PM


Private session

Sunday, 13th July at 330PM


Private session

Thursday, 17th July at 330PM


Private session

Friday, 18th July at 330PM


Private session

Friday, 18th July at 830PM


Private session

Saturday, 26th July at 330PM


Private session

Wednesday, 30th July at 830PM


August cohort ended

2x Person in group

Saturday, 9th August at 330PM

Private session

Sunday, 10th August at 330PM

Private session

Saturday, 16th August at 330PM

Private session

Saturday, 23rd August at 330PM


September cohort ended

Private session

Sunday, 7th September at 330PM

2x Person in group

Thursday, 11th September at 4PM

2x Person in group

Friday, 12th September at 8PM

Private session

Saturday, 13th September at 330PM

Private session

Thursday, 18th September at 330PM

2x Person in group

Saturday, 20th September at 4PM

2x Person in group

Sunday, 21st September at 330PM

2x Person in group

Saturday, 27th September at 330PM


Thanks for dropping by. I’m taking a break at the moment.

I may be open for a very limited slot. If you need any urgent help or advice, submit the form below and I get back to you within 12 hours.

Note: No payment is required at this stage.

Go back

Sweet! Thank you for your interest.

Rest assured I got submission. Expect me to reach you soon via Whatsapp within 8 hours. Thank you :)
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Ainaa Othman

Product Designer, 3 YOE

Read original post here

“From the very first session, he made me feel heard, understood, and guided with so much empathy and care. With over 15 years of experience in UX, he didn’t just share knowledge, he shared real industry insights and even his personal portfolio, which felt like a rare and “expensive” learning experience.”

“But what truly stood out was how he didn’t just coach me on UX skills. He guided me through what it really means to grow into a mid-senior role, how to communicate effectively and how to be a reliable team player and step into leadership in the real working world.”

Adam A Rahim

Product Designer, 7 YOE

Read original post here

“We had a meaningful chat about how to grow as a designer in today’s fast-moving, tech-driven landscape. With so many new tools, technologies, and rising competition, it’s crucial to keep evolving—both in skill and mindset. Knowing your path, goals, and how to leverage new technologies can really set you apart.”

“Faidzal shared some truly insightful thoughts—thanks for making the time, brother!”

Danial Haikal

Product Designer, 4 YOE

Read original post here

“What’s your expected salary? and that’s where most designers fumbled.”

“Just had one of the realest convos with my ex-lead and mentor, Faidzal.”

“We talked career moves, salary negotiation, and that stuck-in-limbo phase no one prepares you for. The kind of insight you can’t find online and not even AI can teach me this kind of stuff”

Secure your seat. Enrol now

Area(s) you need help with(required)

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01. About you

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02. Current job

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03. Context for the discussion

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Get the salary you deserve

Topic: Understand, know the tips and tactics in salary negotiation

Unsure how to answer “What’s your expected salary?” without underselling yourself or scaring them off?

You’re not alone. Many designers hold back during salary talks out of fear of losing the opportunity and many would say “YES” to the first offer, having a thought of “This is already a good amount!” In this session, I’ll guide you step by step to build a negotiation game plan tailored to your role, seniority, and situation. You’ll learn how to benchmark your worth, handle tough recruiter questions, and confidently position your value. I’ll also share real tactics I’ve personally used to justify higher numbers. The kind of insights recruiters or theoretical articles won’t tell you, but wish you knew.

Duration: 2 hour 30 minutes

Format: Face to face

Location: Klang valley

First come, first served basis

Session type package

Private session

Pay RM480

For upfront payment.

Total RM680. Remaining RM200 once session ended.

You’ll be my only student in this session. All focus on you, your story, and your goals.

What you’ll get and to discuss

✓ 2 hour 30 minute

✓ My full attention throughout

✓ Full access to all negotiation tips and tactics

✓ Practice negotiation through role-play

✓ Real-scenario scripts tailored to your situation

2x Person in group

RM510

Pay RM360

For upfront payment.

Early bird special

Total RM480. Remaining RM120 once session ended.

You’ll be joined by two other designers in a small, focused group. Learn from others, reflect together, and get actionable insights.

What you’ll get and to discuss

✓ 3 hour

✓ Group learning, shared reflection

✓ Full access to all negotiation tips and tactics

✓ Practice negotiation through role-play

✓ Real-scenario negotiation scripts

Personalised

Pay RM1,300

I’ll be your guide throughout your negotiation phase from preparing your script to navigating real-time recruiter conversations.

What you’ll get and to discuss

✓ Everything in “Only you”

✓ “Real-time” coaching support via WhatsApp

✓ A mock negotiation simulation

✓ Custom salary script based on your situation

Contact me to book this option

Month May cohort are open

1x student only

Saturday, 3rd May at 300PM

1 slot available. Secure your spot.

1x student only

Friday, 16th May at 830PMasd

1 slot available. Secure your spot.

2x Person in group

Sunday, 18th May at 300PM

3 seat left. Secure your spot.

2x Person in group

Saturday, 31st May at 300PM

3 seat left. Secure your spot.

Separately, I enjoy sharing my perspective on strategic design, design strategy and more

Present your best self

Topic: Resume and Portfolio audit

You’re skilled, experienced and yet, your resume and portfolio still don’t land the interviews.

It’s not about what you’ve done, but how you tell your story. Over the past 15 years, I’ve reviewed and interviewed hundreds of designers, and I can tell you exactly what hiring managers are really looking for. In this session, I’ll sit with you live (face-to-face) and help you fine-tune your resume and portfolio so they reflect your true value — clearly, confidently, and strategically.

To be announced

Speak to influence

Topic: UX Storytelling for Impact

Ever left a presentation thinking, “I explained everything. So why didn’t they get it?”

In this session, we’ll sharpen how you frame, present, and lead conversations around your design. You’ll learn how to turn your design process into a clear, impactful story that aligns with business outcomes and resonates with decision-makers. I’ll guide you through practical storytelling frameworks I’ve personally used across 15 years of stakeholder reviews, exec pitches.

To be announced

Fraid not. I’m here to guide you.
Drop your detail below and let’s have a 20 minute discussion (Complimentary!) and we explore together what might be best for you.

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✅ I have received your enquiry.

What’s next? I’ll contact you within 1 hour to confirm the time and date for the discovery call. Chat soon! Faidzal.
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🎓 Session & Theme

Q: I’m not sure which session fits me. Can you help me decide?
A: Absolutely. You can book a free discovery call for 20 minutes using the form here (Complimentary, you don’t have to pay anything). I’ll guide you based on your goals and current challenges.

Q: Are these sessions suitable if I’m aiming for leadership roles?
A: Yes. All sessions are designed for mid to senior-level designers and those aiming to grow into leads or strategic ICs.

Q: I signed-up for 2x Person in group, does it mean I have to wait for other person to start the session?
A: Yes. Session will only be started once filled with 2 person. Best trick is you can gather your colleague, friends to join the group. Else, if you are in hurry, I recommend to sign-up for Only You session type instead.


💳 Payment & Pricing

Q: How do I pay for the session?
A: Once you selected your preferred theme, you will received a QR code that link to the payment.You’ll receive a confirmation once payment is completed via Email and Whatsapp.

Q: Do you offer any discounts for multiple sessions or group sign-ups?
A: Yes! If you book more than one session or join with a friend (for group options), discounted pricing is available. Just drop me a message and I’ll tailor a package for you.

Q: Can I get a refund if I can’t attend?
A: I offer a reschedule option if notified strictly within 72 hours in advance. Refunds are reviewed on a case-by-case basis for justified personal emergencies or no-shows.

Q: I recently got laid-off, I want to sign-up, but money is tight
A: First, I’m sorry to hear you’re in tough situation at the moment. I’m happy to give you discounted price. In the form, find Type of current employment, Select “I got retrenched or laid-off.” Submit and I’ll contact you after.


🧑‍💻 Format & Logistics

Q: Is this online or in-person?
A: For now, all sessions are conducted face-to-face in Klang Valley for a more personal and intimate experience. I prefer face-to-face sessions because they create deeper connection, better focus, and more natural conversations. Especially when discussing personal career topics or doing live reviews.

Q: Do I need to prepare anything before the session?
A: No. But good to be there in the venue earlier so we can start the session on the dot.